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About the brand

Prinz Berlin is a lifestyle label dedicated to reimagining wardrobe essentials through refined simplicity and understated elegance. With a clear design language and focus on quality, we create timeless pieces that move effortlessly between moments - from relaxed daywear to quietly elevated evenings.

Rooted in neutral tones and soft silhouettes, each collection reflects a sense of contemporary calm - a wardrobe built not on trends, but on intention. We believe true style lies in subtlety: in pieces that feel both effortless and considered, confident yet quietly compelling.

Our designs blend clean structure with thoughtful detail - a balance of timeless design and modern ease. From minimalist staples to signature pieces with a twist, everything we create is made to last; in form, feel, and relevance.

Prinz Berlin is a reflection of modern elegance — urban, refined, and made to move with you through every moment.

About us

Prinz Berlin was born in 2020, founded by mother and daughter Steffi and Zaza, driven by a shared vision: to create a brand that stands for quality, timeless design, and a strong sense of identity. In 2022, Luisa joined the founding team, completing the trio. Together, they are redefining the idea of the full look — modern, effortless, and rooted in a clear, refined aesthetic.

The name may say Berlin, but the brand calls Munich home. The idea for Prinz Berlin first took shape while Zaza was living in the capital — inspired by its openness, individuality, and creative energy. Today, the brand bridges two worlds: Berlin’s bold, urban spirit and Munich’s quiet, classic sophistication.

Prinz Berlin is a celebration of both — and of women who embody them with ease.